Macau: The Future Entertainment Capital of the World?

 
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Please note:

This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.



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Case Details:

Price:

Case Code : ECON024 For delivery in electronic format: Rs. 300;
For delivery through courier (within India): Rs. 300 + Rs. 25 for Shipping & Handling Charges

Themes

Economics and Politics
Case Length : 19 Pages
Period : 1999-2007
Pub. Date : 2007
Teaching Note : Not Available
Organization : --
Industry : Miscellaneous
Countries : Macau SAR, China

Abstract:

Macau's economy has been dependent on the gaming industry since the 18th century, when it was under Portuguese control. Macau became a Special administrative Region (SAR) of the People's Republic of China (PRC) on December 20, 1999. With the Chinese government implementing the "one country, two systems" policy, Macau continued to have an open economy with a legal gaming industry.

The case discusses the state of Macanese economy after the handover. It gives details of the SAR government's initiatives to transform the island into an international tourism and gaming center, including the opening up of the gaming industry.

Economics | Case Study in Management, Operations, Strategies, Business Strategy, Case Studies

The favorable policy changes attracted several foreign casino operators, who announced plans to build resorts, hotels, exhibition and conference amenities, showrooms, shopping malls, spas, restaurants, and entertainment facilities, besides casinos, in Macau. The expansion of the gaming industry was expected to bring huge opportunities as well as challenges for Macau. The case deals with some of these issues, and ends with a discussion on the future prospects for the economy of Macau.

Issues:

Learn about Macau's gaming industry and its role in the economy

Critically analyze the various initiatives taken by the Macau government to transform Macau into an international gaming and tourist destination

Analyze the impact of promoting gambling on society and other industries in Macau

Evaluate the future prospects of Macau's economy

Contents:

  Page No.
Introduction 1
Background Note 2
The Transformation of Macau 5
Challenges 8
Looking Ahead 10
Exhibits 13

Keywords:

Macau economy, Gaming Industry, Tourism, Effect of gambling on society, Casino resort, Entertainment capital, Diversification of the economy, Special Administrative Region

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