Area Specific Case Studies
Industry Wise Case Studies
Company Wise Case Studies

Marketing Communications Short Case Studies

Case Study Search
Pricing Information
How to Order

1 | 2 |
Case Title   Case Code Buy Case
Polaris - Marketing 'Intellect Suite' the FMCG way Details CLMC023

Maruti Udyog Limited - Mass Marketing the M800 Details CLMC022

LG India - Direct Selling Microwave Ovens Details CLMC021

Surf Excel - 'Win With Stains' Details CLMC020

Madura Garments- Marketing SF Jeans Details CLMC019

Bacardi in India Details CLMC018

Buzz Marketing - A Marketing Communications Tool Details CLMC017

Perfetti Van Melle - Outsourcing Indian Advertisements Details CLMC016

HLL - Power Brand Strategy Details CLMC015

Tupperware India's 'Party Plan' Details CLMC014

In-program Placements - The Soft Brand Advertising Tool Details CLMC013

Direct Marketing Initiatives from Goodlass Nerolac Details CLMC012

Technology in Measuring Promotional Performance Details CLMC011

Indian Tourism's 'Incredible India' Campaign Details CLMC010

Growth of Private FM Radio in India Details CLMC009

Online Advertising - A New Tool for Promotions Details CLMC008

Cadbury India Targets the Adult Segment with Cadbury's Dairy Milk Details CLMC007

Social Marketing Campaigns - Improving Corporate Image Details CLMC006

Ban on Tobacco Advertising - Impact on Outdoor Advertising in India Details CLMC005

Titan Watches - Advertising in Global Markets Details CLMC004

Marketing 'Junk' Food to Children Details CLMC003

Amul's Topical Advertising - Unleashing the Power of Hoardings Details CLMC002

Impact of the Do-Not-Call Registry (USA) on Telemarketing and BPO Details CLMC001


Short Case Studies

Business Ethics
Business Environment
Business Strategy
Consumer Behavior
Human Resource Management
Industrial Marketing
International Marketing
IT and Systems
Marketing Communications
Marketing Management
Sales and Distribution Management
Services Marketing