Financial Risk Management at Eli Lilly and Company |
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IntroductionLilly lost its lucrative patent protection for Prozac in August 2001. The company hoped launches of osteoporosis treatment Forteo, antidepressant Duloxetine, and erectile dysfunction treatment Cialis could replace the lost income. Lilly had some 40 other drugs in development, including treatments for sepsis, cancer, and diabetes.
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