Search for Cases

Case Details

Case Code: HROB203
Case Length: 18 Pages 
Period: 2015-2020   
Pub Date: 2019
Teaching Note: Available
Price:Rs.400
Organization : Amazon.com, Inc.
Industry :Retailing
Countries : United States, United Kingdom,Australia, Germany, France
Themes:  Industrial Revolution 4.0/ Ethics in Information Technology/ Compensation Policy/ Logistics & Supply Chain
Case Studies  
Business Strategy
Marketing
Finance
Human Resource Management
IT and Systems
Operations
Economics
Leadership & Entrepreneurship

Amazon.com, Inc. and the Human Cost of Fast Shipping

This case was a Finalist in the prestigious XVIII Dark Side Case Competition, 2019, organized by Critical Management Studies division of Academy of Management.
 
<<Previous Page

BACKGROUND NOTE

 

Amazon, founded by Bezos in 1994, started as an online bookstore. In 1997, it went public and was valued at US$300 million. In 1998, it began selling music and DVDs or videos. The music section started with 125,000 titles. In 1999, the company started the sales of home-improvement products, software, video games, and gift items.

In 2000, Amazon started its operations for the first time abroad – in Japan. In 2002, it took advantage of its infrastructure investment by venturing into cloud computing with the unveiling of Amazon Web Services. In the same year, it started selling apparel online. The following year, the company started selling health and personal care products, gourmet foods, and sporting and outdoor goods. In the same year, it launched an electronics store. ..

 
Human Resource and Organization Behavior Case Studies | Case Study in Management, Operations, Strategies, Business Environment, Case Studies
or
Human Resource and Organization Behavior Case Studies | Case Study in Management, Operations, Strategies, Business Environment, Case Studies
or
PayPal (9 USD)

 

 

 
EXCERPTS - Next Page>>