Importance of Communication
The Two-way Communication Process
Problems Associated With Two-Way Communication
Nonverbal Communication
Body Language and Paralanguage
Understanding Nonverbal Communication
Communication, in general, may be defined as the process by which information
is exchanged between individuals using written messages, spoken words, or
gestures. It is a dynamic, interpersonal process in which an individual
modifies his response on the basis of the behavior of the recipient of the
message. Henri Fayol and Chester Barnard have contributed greatly to the
field of communication. The more recently proposed managerial communication
model is based on the modern research findings on communication.
Managers need timely and appropriate information to make sound decisions.
Therefore, communication is essential for the effective functioning of
organizations. In the two-way communication process, a sender or speaker
transmits a message to a receiver through a proper medium and gets feedback
from him. Downward communication is the primary means of organizational
communication and is directive in nature. Upward communication is less
frequent and non-directive in nature. Lateral communication or
cross-communication involves communication across the chain of command.
Interactive communication helps employees coordinate their work to achieve
overall organizational objectives.
Communication need not always involve the exchange of words. Nonverbal
communication refers to the use of nonword human responses like facial
expressions and gestures and the perceived characteristics of the environment
through which the human verbal and nonverbal messages are transmitted.
There may be a number of interruptions in the communication process that act
as barriers to communication. These barriers may totally prevent
communication, filter a part of it, or convey the wrong meaning. Filtering,
selective perception, defensiveness and linguistic differences are some of
the barriers to effective communication.
A network refers to a group of people who develop and maintain contact with
others to exchange information of common interest in an informal manner. The
grapevine is an informal network in which information moves freely in all
directions, goes beyond the chain of authority and satisfies the social needs
of organizational members.
Information technology has, to a great extent, revolutionized the
communication process in organizations. A computerized MIS facilitates faster
and efficient communication in organizations. Electronic mail is a
computer-based communication system which allows messages to be exchanged
instantly. Telecommuting involves the accomplishment of all or part of a
person's work at home through computer links to the office. Though
telecommuting benefits employees, organizations and society in many ways, it
can lead to the social isolation of employees working from home.
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