Louis V Gerstner - The Man Who Turned IBM Around

            
 
Case Studies | Case Study in Business, Management, Operations, Strategy, Case Study

ICMR HOME | Case Studies Collection

To download Louis V Gerstner - The Man Who Turned IBM Around case study (Case Code: LDEN007) click on the button below, and select the case from the list of available cases:

Leadership and Entrepreneurship Case Studies | Case Study in Management, Operations, Strategies, Leadership and Entrepreneurship, Case Studies

Leadership and Entrepreneurship Case Studies
Case Studies Collection
ICMR HOME
Short Case Studies
View Detailed Pricing Info
How To Order This Case
Business Case Studies
Case Studies by Area
Case Studies by Industry
Case Studies by Company


Custom Search



Please note:

This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.



Chat with us

Strategic Management Formulation, Implementation, & Control, 12e

Please leave your feedback

Leave Your Feedback

ICMR India ICMR India ICMR India ICMR India RSS Feed

Case Details:

Price:

Case Code : LDEN007 For delivery in electronic format: Rs. 300;
For delivery through courier (within India): Rs. 300 + Rs. 25 for Shipping & Handling Charges

Themes

Corporate Social Responsibility

Themes

Great Leaders

Case Length : 14 Pages
Period : 1992-2001
Pub Date : 2002
Teaching Note : Not Available
Organization : IBM
Industry : Information Technology
Countries : USA

Abstract:

The case examines in detail the way in which Louis V. Gerstner transformed one of the most admired companies in the US - IBM, from a loss-making one to a market leader.

The case further examines the leadership qualities of Gerstner which contributed to this transformation. It also gives an account of Gerstner's past experiences, and how he learned from those experiences.

The case details several measures taken by Gerstner to turn IBM around including customer orientation, reducing work force, decentralizing decision making, developing e-business strategies etc.

Leadership and Entrepreneurship Case Studies | Case Study in Management, Operations, Strategies, Leadership and Entrepreneurship, Case Studies

Issues:

  Understand and appreciate the role of a leader in reviving the fortunes of a loss making company.

Contents:

  Page No.
Introduction 1
Background Note 2
The Tenure at IBM 3
The Early Initiatives 4
The Turnaround Strategy 6
Emphasis on e-Business 8
The Criticism 10
Exhibits 12

Keywords:

Louis V. Gerstner, US, IBM, loss-making, market leader, leadership qualities, Gerstner, IBM around, customer orientation, reducing work force, decentralizing decision making, developing e-business strategies

Louis V Gerstner - The Man Who Turned IBM Around - Next Page>>

 

Case Studies Links:- Case Studies, Short Case Studies, Simplified Case Studies.

Other Case Studies:- Multimedia Case Studies, Cases in Other Languages.

Business Reports Link:- Business Reports.

Books:- Textbooks, Work Books, Case Study Volumes.