Alex Ferguson: A Leader who Inspired Performance

            
 
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Please note:

This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.



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Case Details:

Price:

Case Code : LDEN082 For delivery in electronic format: Rs.500;
For delivery through courier (within India): Rs. 500 + Shipping & Handling Charges extra

Themes

Leadership / Team management
Case Length : 24 Pages
Period : 1974-2012
Pub Date : 2012
Teaching Note : Not Available
Organization : Sir Alex Ferguson, Manchester United Football Club
Industry : Sports
Countries : UK

Abstract:

This case discusses the leadership qualities of Sir Alex Ferguson (Ferguson), manager of Manchester United Football Club (MUFC). The case discusses his career as a player and manager with different football clubs, detailing his 25-year tenure at MUFC. It also discusses some of the leadership qualities of Ferguson and his role in changing the fortunes of the clubs he managed. The case details some of the hallmarks of Ferguson’s leadership and explains how he motivated the team members; how he maintained discipline in the team; how he provided the required support to the players; how he reared young players and turned them into stars;

and how his decisions helped the team at several crucial junctures. The case concludes with a discussion on Ferguson's leadership style.

Issues:

» Study Ferguson's leadership and management style.
» Examine the role played by Ferguson in the success of MUFC.
» Understand the role of a leader in creating winning teams.
» Evaluate the importance of leadership and role of a leader in the area of sports.
» Study Ferguson's style, system, and management and how these have contributed to the success of Manchester United.
» Discuss the influence a leader can have on the performance of a team.

Contents:

  Page No.
Twenty Five and Counting... 1
Background Note 2
About Manchester United 3
Ferguson at Man U 5
25 Years of Ferguson 6
Hallmarks of Ferguson's Leadership 9
Conclusion 14
Exhibits 16

Keywords:

Manchester United Football Club, Alex Ferguson, MUFC, Premier League, First Division, UEFA Champions League, Aberdeen Football Club, Matt Busby, Relegation zone, Leadership style, Training programs, MUFC Youth program, Double, Treble, Hair dryer treatment

Twenty Five and Counting... - Next Page>>


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