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ICFAI Business School Profs in Top Bestselling Case Authors List

Prof. Debapratim Purkayastha tops the list for the fifth year in a row; Prof. D Satish breaks into the Top 40 list

Hyderabad, October 26, 2020: For the fifth year in a row Professor Debapratim Purkayastha maintained his position at the top of the Case Centre Top 40 Case Authors list 2019-20! In further good news for ICFAI Business School Hyderabad, Professor D Satish attained the 31st position in the elite list dominated by top professors from B-schools like Harvard Business School, IMD, INSEAD, etc.

A considerable achievement

The Case Centre, the independent home of the case method based in the United Kingdom, has been publishing the list since 2016. It is also the world's largest repository of case studies. Its stated mission is to advance the case method worldwide, sharing knowledge, wisdom and experience to inspire and transform business education across the globe. It is a not-for-profit organization and registered charity.


The Top 40 Case Authors list is prepared based on the total number of adoptions of cases authored by an individual. Speaking about the significance of the list, Richard McCracken, Director, The Case Centre, said: “The Case Centre's annual list of Top 40 Bestselling Case Authors recognizes the best and most impactful case authors from business schools around the world. To feature in the list is a considerable achievement. Consider, then, the achievement of Professor Debapratim Purkayastha who tops the list for the fifth consecutive year. Professor Purkayastha deserves huge congratulations for his continuing success and continuing enthusiasm for adopting innovative approaches to case writing.”

Top 10 Bestselling Authors – 2019/20





Debapratim Purkayastha

ICFAI Business School, Hyderabad


Robert Simons

Harvard Business School


Vivek Gupta

TechSci Research


Christopher Bartlett

Harvard Business School


David B Yoffie

Harvard Business School

6 (Joint)

W Chan Kim


Renée Mauborgne



Pierre Chandon



Kamran Kashani

IMD Business School


Wolfgang Ulaga


Source: The Case Centre, United Kingdom

Great case teaching tradition

The AACSB-accredited IBS Hyderabad, one of the leading B-schools in India, is a constituent of the ICFAI Foundation for Higher Education (Deemed-to-be University). It is among the top 25 management schools in NIRF and also accredited by SAQS of AMDISA. IBS Hyderabad is one of the world’s top case publishing schools catering to thousands of B-schools in over 90 countries. The world-class IBS Case Research Center at IBS has a repository of more than 6,500 cases and regularly wins international awards and features in the list of worldwide bestselling cases.
Prof. D Satish

Prof. Debapratim Purkayastha, Director, IBS Case Research Center, said that it was an honor to feature in the Top 40 Case Authors list, and that IBS has developed a core competency is developing internationally-benchmarked cases. “ICFAI has developed a great case teaching tradition over the past two decades. The visibility of this is more through the cases we publish that are used in institutions all over the world. This year we saw D Satish breaking into the list. Vivek Gupta, who is placed at the third position, is also a former faculty member and alumnus of IBS.

“It’s our constant endeavor to develop cases that teachers across the world would love to take into their classroom. Amidst this very challenging year marked by the COVID-19 pandemic and a shift to online learning, we are helping not only IBS but numerous other schools across the world to go viral with real world cases,” he said.