Ashok Leyland's ISO 14001 Journey

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Case Details:

Case Code : OPER018
Case Length : 13 Pages
Period : 1990 - 2002
Organization : Ashok Leyland
Pub Date : 2003
Teaching Note : Available
Countries : India
Industry : Automobiles

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This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.

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All's ISO 14001 Experience

Since the 1960s, ALL had shown strong commitment towards eco-friendly manufacturing practices. It had replaced the potentially harmful shot blasting technique used for surface cleaning treatment of rough materials and heat treatment scaling at the Ennore unit with the sand blasting technique.

Heavy-duty dust collector machines were placed to collect the blasting dust from the machines, and this dust was sent to other companies for making firecrackers. In 1980, ALL stopped using harmful chemicals like sodium cyanide by modifying the processes involved. It thus eliminated the production of poisonous waste...

Operations Management Case Studies | Case Study in Management, Operations, Strategies, Marketing Management, Case Studies


ALL started a round-the-year awareness program for reducing emissions from engines by conducting pollution checks. Action programs were held at operators' meets and campaigns. It also launched a mobile emission clinic that operated on highways and at entry points to the national capital, New Delhi. This clinic carried out tests for emission levels, recommended remedies and offered tips on maintenance and care of the vehicle...


ALL constantly reviewed its manufacturing processes and frequently modified/replaced the existing manufacturing processes with eco-friendly processes. Some of the modifications carried out to make its processes environment friendly were:

• Scrubbers collected paint particles on the paint shop floor to avoid exposure and adverse reactions.
ALL eliminated the use of certain chemical compounds at its Ennore plant after they were identified as ozone depleting substances...

Effluent Treatment

The effluent treatment process at ALL aimed at treating the waste generated to produce usable by-products and safe disposal of unused water. ALL established effluent treatment plants at all its manufacturing units. At the Ennore plant, around 1.28 million litres of treated water was discharged everyday. Effluent plants at Hosur I were ranked on par with the most modern plants. These plants could perform primary, secondary and tertiary treatment operations...

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