Global Business Environment


ICMR India ICMR India ICMR India ICMR India RSS Feed

Img: 1 2


Pages : 512; Paperback;
210 X 275 mm approx.


Textbook Price: Rs. 900;
Available only in INDIA

Detail Table of Contents

Click below to view

Buy Now

Please allow 5 to 10 days for delivery.

Global Business Environment Textbook | Workbook

<< Chapter 1

Process of Globalization : Chapter 2

SUMMARY: Globalization can be traced to times when Buddhism spread from India to China in Ist century AD. That was when cultural links between both countries were established. By 1300 AD, the Song Dynasty in China linked Europe and China by land and sea across Eurasia and the Indian Ocean. The year 1300 saw the creation of the Ottoman Empire which spanned Europe, North Africa, and the Middle East, and connected the dynasties in Central Asia and India. This led to the expansion of trading activities between Europe and Asia. By 1300, networks of trade ran from England to China, France, Italy, across the Mediterranean to Egypt, and then to Central Asia (the Silk Route). The trade in commodities continued well into the 17th century. By 1800, the Atlantic and Indian Ocean systems were connected to one another through the flow of commodities and by the operations of the British, French, and Dutch overseas companies.

Related Case Books:-

China and Global Business| Case Study VolumesCase Studies China and Global Business

16 Case Studies
357 pages, Paperback,
Available only in INDIA

Case Studies in Business Ethics Case Volume| Case Study Volumes

Related Textbook:-

E-Business Textbook| Marketing CommunicationE-Business Textbook

512 pages, Paperback;
210 X 275 mm approx,
Price: Rs. 900 ;
Available only in INDIA

Case Studies in Business Ethics & Corporate Governance Case Volume| Case Study Volumes