Themes: Production management/ manufacturing
Period : 1999 - 2002
Organization : TITAN
Pub Date : 2002
Countries : India
Industry : Watch manufacturing
The materials management department coordinates the outsourcing initiatives in an organization. This covers the complete cycle of material flow from the purchase and internal control of production materials to the planning and control of work-in-progress and distribution of the finished product.
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TABLE II
THE ESSENTIALS OF OUTSOURCING
Understanding company goals and objectives |
Having a strategic vision and plan |
Selecting the right vendor |
Ongoing management of relationships |
Having a properly structured contract |
Communicating with affected individual/groups |
Getting senior executives' support and involvement |
Paying careful attention to personnel issues |
Having short-term financial justification |
Using external expertise |
Source: www.salience.com
TABLE III
THE PERILS OF OUTSOURCING
Loss of control |
Exposure to supplier risks and issues of quality control |
Suppliers can reap undue advantages by imitating product/technology |
Product degradation because the supplier pays less attention to it |
The change from collaborative to opportunistic behaviour of the supplier (or the buyer) over a period of time |
Difficulty in measuring the actual costs of the supplier, which are typically above baseline costs because of the experience curve |
Potential problems associated with taking the function back or substituting the supplier when the outsourcing agreement terminates |
Possibility of being tied to obsolete technology |
Source: ICMR
Many leading global companies such as Volvo and HP have been reaping the benefits of outsourcing manufacturing. The practice has been particularly popular among companies in the automobile and pharmaceutical industries. Titan was one of the first Indian companies from the consumer electronics business to have opted for outsourcing its manufacturing activities as a strategic exercise.