Vol 5, Issue 02, DEC 2025
 
Marketing
   
 
Campa Cola: Reviving a Classic Indian Beverage Brand
 
 
Tesla’s Marketing Revolution: Driving the Future of Mobility through Brand Advocacy
 
 
OLIPOP: A Marketing Success Story
 
 
Tupperware in Trouble
 
 
SBI YONO: Challenges Galore
 
 
Coca-Cola Goes Label-Less for Sprite: A Step toward Sustainability or a Branding Crisis?
 
 
Apple’s new iPad Pro Commercial in 2024: “Missed the Mark”?
 
 
Rajesh’s Market Segmentation Dilemma at FreshWaves
 
 
Chicmax’s KANS Brand: A ‘Made in China’ Brand All Set to Reach New Heights?
 
 
Apple’s Privacy-first Marketing Strategy: A Double-edged Sword?
 
 
Swiggy: Aggressive Advertising and Promotional Strategies Impacting Profitability?
 
 
Lahori Zeera – Can the Disruptive Indian Beverage Brand Challenge Global Giants?
 
 
Tesla Enters India: Can it Crack the Price Sensitive EV Market?