UAE’s Agthia Group’s Growth through Acquisitions

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Details
Case Code:

BSTR555

Case Length:

11

Period:

1978-2018

Pub Date:

2019

Teaching Note:

YES

Price (Rs):

400

Organization:

Agthia Group PJSC

Industry:

Food and Beverages

Country:

United Arab Emirates; Egypt

Themes:

Growth Strategy,M&A, Organizational Design

Abstract

This caselet “UAE’s Agthia Group’s Growth through Acquisitions” emphasizes the inorganic growth strategy of the Agthia Group PJSC (Agthia) by way of acquisitions and Joint Ventures (JVs). The caselet describes the company’s story since its inception in 1978. Agthia’s struggles to prosper under Government ownership and the operational problems it faced due to a vague organizational structure are described. The caselet also takes a look at the acquisitions and JVs undertaken by the company, to turn its operations around and grow. It discusses the company’s restructuring exercise in 2015 and the strategies used. The opportunities existing in the United Arab Emirates’ (UAE) Food & Beverage (F & B) sector are highlighted. The caselet also goes into the challenges the company might face due to external factors in the UAE’s F & B markets. It concludes with a glimpse into Agthia’s future prospects.

Learning Objectives

The case is structured to achieve the following Learning Objectives:

  • Explore the concepts of Mergers & Acquisitions, Greenfield expansions, Joint Ventures, and Franchise Agreements.
  • Analyze the restructuring strategies undertaken by a company.
Keywords

Agthia; Acquisition; Joint Venture; Greenfield Expansion; Food & Beverage; Restructuring; International Expansion; Strategic Partnership; Concentration; Product Expansion; Government Intervention; Value Added Tax; International Brands; Growth Strategy; Organizational Structure

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