ExxonMobil – Challenges and Opportunities

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Details
Case Code:

BSTR582

Case Length:

17

Period:

2013-2019

Pub Date:

2019

Teaching Note:

NO

Price (Rs):

600

Organization:

ExxonMobil

Industry:

Energy

Country:

United States

Themes:

Corporate Strategy,Strategic Planning; Strategy Formulation; Strategy Implementation

Abstract

The case “ExxonMobil – Challenges and Opportunities” examines the problems faced by ExxonMobil, the world’s largest publicly traded Oil and Gas Company. Despite generating some of the best returns on capital and assets in the energy sector, the company became embroiled in several issues since the early 2010s. While its stocks were not generating good returns for investors, its output was also declining. The case discusses the challenges faced by the company. It also analyzes the opportunities present for the company. The case also evaluates ExxonMobil’s strategies to tackle the challenges and ends with the initiatives announced for aggressive growth in the future.

Learning Objectives

The case is structured to achieve the following Learning Objectives:

  • Understand the issues and challenges in the Oil & Gas Industry
  • Study the magnitude and consequences of the challenges faced by ExxonMobil
  • Identify the opportunities for ExxonMobil
  • Examine the strategies adopted by ExxonMobil to tackle its challenges
  • Evaluate the future strategy of ExxonMobil
Keywords

Corporate Strategy; Strategic Planning; Strategy Formulation, Strategy Implementation; Oil & Gas; Upstream; Downstream; ExxonMobil; Climate Change; Fossil Fuels; Crude Oil Price; Permian Basin; Oil Stocks

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