Pantaloon Forays into Insurance

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Details
Case Code:

CLBS074

Case Length:

3

Period:

Pub Date:

2009

Teaching Note:

NO

Price (Rs):

200

Organization:

Future Generali India Insurance Company Limited

Industry:

Insurance

Country:

India

Themes:

Strategic Alliances,Growth Strategy, Product Launch, E-Business Strategy

Abstract

This business update discusses about Pantaloon’s foray into the insurance industry by forming a joint venture with Italy based Generali. As part of its diversification strategy, Pantaloon restructured itself as Future Group from Pantaloon Knowledge Group. Pantaloon planned to operate its insurance business with its financial arm, Future Capital. Generali aimed to leverage on Pantaloon’s retail strength. Pantaloon also had plans to launch an e-portal, futurebazaar.com as part of its retailing strategy.

Learning Objectives

The case is structured to achieve the following Learning Objectives:

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Keywords

Pantaloon Retail, Generali group, insurance, Future Generali, venture, Insurance Regulatory and Development Authority of India, IRDA, savings ratio, diversification strategy, Future Retail, Future Capital, Future Brands, Future Space, Future Media, Future Logistics, asset management, investment, distribution network, retail chain, distribution channel, Tata Group, Birlas, and Reliance Industries, e-retail portal, futurebazaar.com, Gross domestic product

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