State Bank of India’s Bid to Consolidate in the Face of Intensifying Competition

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Details
Case Code:

CLBS094

Case Length:

4

Period:

Pub Date:

2009

Teaching Note:

NO

Price (Rs):

200

Organization:

State Bank of India

Industry:

Banking

Country:

India

Themes:

Growth Strategy,Communication Strategy, Stakeholder Management

Abstract

State Bank of India (SBI) was in the process of merging all its associate banks with itself to extend its lead over the second largest commercial bank in India, ICICI Bank, and to gear up to meet the threat of intensified competition from foreign banks post-2009. However, SBI consolidation move had run into rough weather with bank unions and officers associations as well as some politicians opposing the move.

Learning Objectives

The case is structured to achieve the following Learning Objectives:

  • 0
Keywords

State Bank of India, SBI, merger, banking, associate bank, ICICI Bank, foreign banks, bank union, consolidation, private sector bank, public sector bank, risk management, employee rationalization, strike action, market leader, competition

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