Abstract

Microsoft’s Prepaid Computing Initiative - IT and Systems Micro Case Study, On September 13, 2006, Microsoft Corporation (Microsoft), the world’s largest software company, announced that it planned to launch prepaid software cards in India. According to the company, these prepaid cards, similar to mobile phone prepaid cards, would enable users to buy Microsoft’s software and use it for a limited time period.

Learning Objectives

The case is structured to achieve the following Learning Objectives:

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Keywords

Microsoft, Prepaid, Computing, Initiative, Information, technology, Systems, Micro, Case, Study, Softwares, Cards, Postpaid, Mobile, Phones, Trial, Time, Craig Mundie, Business, Computer, Personal, Device