Abstract

The case examines the entrepreneurial and leadership skills of Steve Case, the CEO of AOL, the leading US-based online service provider. Case’s business ventures during his childhood and teen years and his entry into the online services business are explored in detail. His leadership skills and their contribution to AOL’s success have also been studied. The case also throws light on the criticism leveled against Case, especially on account of AOL’s acquisition of Time Warner. It also examines the future of Case in light of his resignation as Chairman of AOL Time Warner.

Learning Objectives

The case is structured to achieve the following Learning Objectives:

• Overcoming one’s own limitations or shortcomings as a leader.

Keywords

Entrepreneurial, leadership, skills, Steve Case, CEO, AOL, US-based, online service provider, leadership skills, criticism leveled, Time Warner, resignation, Chairman, AOL Time Warner