Carlos Ghosn: The Turnaround Specialist

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Details
Case Code:

LDEN020

Case Length:

12

Period:

Pub Date:

2003

Teaching Note:

YES

Price (Rs):

400

Organization:

Nissan Motor Co., Ltd.

Industry:

Automotive

Country:

Japan

Themes:

Leadership & Values,Growth Strategy, Turnaround Strategy

Abstract

The case focuses on the managerial and leadership qualities of Carlos Ghosn, CEO of Nissan Motor Co. Ghosn who was appointed as COO of Nissan after Renault-Nissan alliance, won accolades from both industry insiders and analysts alike for the spectacular turnaround of the ailing Japanese auto major. As Nissan COO, Ghosn initiated a revival plan, which included massive job cuts, closing down of factories and breaking the traditional Japanese business alliances. He dismantled keiretsu - traditional Japanese supplier network - and concentrated on changing the organizational culture at Nissan. The case also throws light on some of the other important aspects of Ghosn’s managerial abilities.

Learning Objectives

The case is structured to achieve the following Learning Objectives:

  • Entrepreneurial and leadership qualities of Carlos Ghosn.
Keywords

Managerial, leadership, qualities, Carlos Ghosn, CEO, Nissan Motor Co, Ghosn, COO, Nissan, Renault-Nissan alliance, industry insiders, analysts, spectacular, Japanese, auto major, COO, revival plan, massive job cuts, closing down of factories, breaking, traditional Japanese business alliances, keiretsu, traditional Japanese supplier network, changing, organizational culture, Nissan, managerial abilities.

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