L'Oreal's Global Branding Strategy
Price: 400
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Details
Case Code:
MKTA020
Case Length:
14
Period:
Pub Date:
2005
Teaching Note:
NO
Price (Rs):
400
Organization:
Advertising & Promotion
Industry:
Consumer Marketing
Country:
Global
Themes:
Corporate Strategy,Brand Strategy, Branding Strategy, Market Analysis
Abstract
0
Learning Objectives
The case is structured to achieve the following Learning Objectives:
- 0
Keywords
L'Oreal, Branding, Global Branding Strategy, International marketing, Cosmetics branding, Cosmetics marketing