Abstract

This case is about the ‘Teach for Change’ campaign launched by an NGO, the Passionate Foundation, in 2014. The objective of the campaign was to improve the overall literacy levels in government schools and to deliver quality education with a focus on leadership in these schools. As part of the campaign, volunteers were invited to teach leadership and English at the primary and high school levels in the government schools in Hyderabad. The case describes the objectives of the campaign and how it helped in improving the lives of underprivileged children by improving the education standards in government schools and evoking social responsibility in individuals. The case concludes by highlighting the challenges faced by the campaign and its future prospects.

Learning Objectives

The case is structured to achieve the following Learning Objectives:

• The importance of the ‘Teach for Change’ campaign.
• The role of social campaigns in elevating the standards of education.
• The challenges faced by the campaign.

Keywords

Teach for Change, Literacy campaign, Passionate Foundation, Public private partnership,Individual social responsibility,Literacy standards,Social campaign