DoCoMo - The Japanese Wireless Telecom Leader (Spanish)
Details
Case Code:
OSBSTR049
Case Length:
17
Period:
Pub Date:
Teaching Note:
NO
Price (Rs):
600
Organization:
NTT Docomo Inc.
Industry:
Technology & Communications
Country:
Japan
Themes:
Business Model,Global Strategy
Abstract
Learning Objectives
The case is structured to achieve the following Learning Objectives:
Keywords
DoCoMo, Japan, wireless telecom, largest company, second largest, wireless carrier, I-Mode, model, globalization strategy, 3G, financial problems, 2000, intensified competition, revenues, saturation, cellular telephony, leadership