| The Ford Production System |  | 
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 Case Details:
 
 Case Code : OPER040
 Case Length : 15 Pages
 Period : 1991 - 2004
 Organization : Ford Motor Company
 Pub Date : 2004
 Teaching Note :Not Available
 Countries : USA
 Industry : Automobile
 
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 << Previous "The crux of the change is the way people work and the way 
machinery is organized. Lean manufacturing is all about people and the way they 
use technology to eliminate waste."1 - Anne Stevens, Vice-president, North America Vehicle 
Operations, Ford Motor Company. "With increasing market segmentation, Ford's new flexible 
assembly system means the company can react more quickly to shifting customer 
demand. The company will be able to produce a wider variety of vehicles, change 
the mix of products and options, and change volumes - all with minimal 
investment and changeover loss."2 - Al Ver, Vice-president, Ford Advanced and Manufacturing 
Engineering. Introduction
	
		| 
In 2002, 17 manufacturing plants across the world received the Shingo Price for 
Excellence in Manufacturing3, termed by 
BusinessWeek as the 'Nobel Prize of Manufacturing.' Three plants of Ford Motor 
Company (Ford) found a place in the list. The plants included Ford Assembly 
Plant, Chicago III; Ford Engine Plant, Romeo, Michigan and Ford Engine Plant, 
Chihuahua, Mexico (Refer Exhibit I). 
 The award was given in recognition of Ford's efforts to streamline its 
manufacturing operations. By using lean manufacturing principles, Ford had 
significantly improved the quality of automobiles it produced.
 |   
 |  
 Jim Padilla, Ford's group Vice-president of Global Manufacturing said, "Ford is 
	aggressively implementing lean manufacturing principles through the Ford 
	Production System at all of its manufacturing operations. This is key to our 
	success in an increasing competitive vehicle market."4 
	
		|  | Ever since 
		it began operations in 1903, Ford has been recognized as a manufacturing 
		process innovator in the automobile industry. For instance, in 1907, 
		Ford introduced the mass production system, which produced cars of 
		uniform quality and features in bulk, and sold them at an affordable 
		price to customers. 
		In 1913, Ford introduced assembly line manufacturing, a totally new 
		approach in automobile making (Refer Exhibit II). Ford also became the 
		first automobile maker to adopt 3D visualization tools like CAD, CAM in 
		its manufacturing operations in the 1970s. In the mid-1990s, Ford 
		revamped its operations, to induce greater flexibility and enhance the 
		efficiency of its manufacturing processes.  |  
The Ford Production System
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