Vol 4, Issue 03, DEC 2022
Icmrindia.org
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Our Bestselling Cases 2022
'Enrich Not Exploit': Can New CSR Strategy Help Body Shop Regain Glory?
Eliminating Modern Slavery from Supply Chains: Can Nestlé Lead the Way?
LATAM: A Latin American Airline's Emergence as a Global Player
Fiat in India: Realigning the Joint Venture with Tata Motors
Volvo's Transformation Under Geely: No Smooth Ride in the US?
Hedging Dilemma In Volatile Markets
Can Barry Callebaut Attract Sustainable Investment With Its 'Forever Chocolate' Strategy?
Microsoft: Building a Collaborative Work Culture to Foster Innovation
Recruitment Woes at Leo Burnett
Internal Branding and HRM at Virgin
Netflix: Leveraging Big Data to Predict Entertainment Hits
Digital Transformation at Starbucks
Novel Foods' Change in Operations Strategy: Competitiveness at Stake
Li & Fung: Battling the Global Supply Chain Challenge
Lean Manufacturing Initiatives at Boeing
Corporate Entrepreneurship and Innovation at Google, Inc
Inclusive Leadership: The Mary Barra Way
Pfizer: Mergers and Acquisitions
'Game of Thrones' TV Series: HBO's Integrated Marketing Strategy
Guerrilla Marketing: Heineken
