Abstract

The caselet discusses the merger of Exxon and Mobil Corporation, the two top leading companies in the US oil industry. It details the factors that led to the decision of the two companies to merge and the synergies reaped after the merger.

Learning Objectives

The case is structured to achieve the following Learning Objectives:

• Reasons behind the success of the merged entity
• Various challenges for Exxon-Mobil in the future.

Keywords

Mergers, acquisitions, competitive advantage, technological advantage, joint ventures