Abstract

The case discusses the cash-and-carry stores of the world’s largest retailer, Wal-Mart, in India. Wal-Mart entered India through a joint venture with Bharti Enterprises and started operating cash-and-carry stores apart from providing back-end support to Bharti’s retail stores. The cash-and-carry venture was highly successful with several small stores stocking their products, due to their low prices and high margins. The case concludes with a discussion on the challenges Wal-Mart is likely to face due to the Indian government’s policy on FDI in retail.

Learning Objectives

The case is structured to achieve the following Learning Objectives:

• The retail business in India
• Foreign Direct Investment in Indian retail
• Wal-Mart’s cash–and-carry operations
• Joint ventures in retail

Keywords

Wal-Mart, Bharti Enterprises, Sunil Mittal, cash-and-carry, FDI in retail, Easy Day, Best Price