Medecins Sans Frontieres (Doctors without Borders)
Price: 200
Add to Cart
Details
Case Code:
CLSM036
Case Length:
4
Period:
Pub Date:
2005
Teaching Note:
NO
Price (Rs):
200
Organization:
Médecins Sans Frontières
Industry:
Government & Non-Profit Organisations
Country:
Global
Themes:
Social Marketing
Abstract
This caselet gives an overview of the activities of Médecins Sans Frontières (MSF). The innovative fund raising methods used by MSF have been described in detail. It also discusses the use of these funds by the non-profit organization. Finally, it outlines the good ratings received by MSF from evaluating agencies, based on various parameters.
Learning Objectives
The case is structured to achieve the following Learning Objectives:
- Importance of funds in a charitable organization
- Alternative means to raise funds
- and Basis of rating of charitable organizations.
Keywords
Médecins Sans Frontières, MSF, Doctors Without Borders, Charitable Organization, Volunteers, Fund Raising, Donations, Ratings, Parameters
Related Case Studies
| Case Title | Details | Price | Add to Cart |
|---|---|---|---|
|
Case Title Unilever to End Marketing Food & Beverages to Children: Can it drive a Change?Case Code: MKTG448 |
Details | 400 | Add to Cart |
|
Case Title Pepsi Refresh ProjectCase Code: CLMC058 |
Details | 200 | Add to Cart |
|
Case Title The Social Business Journey at IBMCase Code: BSTR418 |
Details | 600 | Add to Cart |
|
Case Title Surrogate Advertising Practices in Indian Liquor IndustryCase Code: CLMM031 |
Details | 200 | Add to Cart |
|
Case Title Goli ke Hamjoli’ (Friends of the Pill): An Integrated Social Marketing CampaignCase Code: CLMC032 |
Details | 200 | Add to Cart |