Reorganizing HP
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Details
Case Code:
HROB009
Case Length:
11
Period:
Pub Date:
2002
Teaching Note:
YES
Price (Rs):
0
Organization:
The Hewlett-Packard Company
Industry:
Technology & Communications
Country:
US
Themes:
Restructuring,Organizational Design
Abstract
The case discusses the problems faced by HP during the mid 1990s due to its highly decentralized organization structure. The case also analyzes the aggressive management reorganization plan implemented by CEO Carly Fiorina and its effect on the company.
Learning Objectives
The case is structured to achieve the following Learning Objectives:
- Need to alter organization structure to facilitate growth, coordination and control.
Keywords
HP, 1990, decentralized, organization structure, aggressive management, reorganization, CEO, Carly Fiorina
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