The T-Series Story




Case Details Case Introduction 1 Case Introduction 2 Case Excerpts

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A Murder Contd...

Gulshan's death brought to the attention of the nation the story of a man who had allegedly built an empire on music piracy and plagiarism. Super Cassettes' 'T-Series' had completely changed the way the Indian music industry functioned, allegedly by successfully exploiting the loopholes in India's anti-piracy regulations.

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Background Note

The Rs 12.50 billion2 Indian music industry has long been considered to be synonymous with Indian film music. However, due to the promotional effects of satellite music television and the entry of global music companies in the 1990s, non-film genres, such as international music, Indi-pop and regional music have also become popular.Traditional music such as classical and devotional music and ghazals have also received renewed attention. The rapid increase in the number of corporate music retailing outlets, the increasing penetration of Compact Discs (CDs), the emergence of distribution channels such as the Internet and the ever-growing base of 60 million cassette players and four million CD players have facilitated the trend.

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