Case Studies in Big Data Strategy
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Table of contents
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Case 1
IKEA’s Social Media Listening & Monitoring Initiatives
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Case 2
Algorithms to Style People: Stitch Fix Applies Data to Fashion
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Case 3
Disney’s MagicBand System: Leveraging Technology to Enhance Customer Experience
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Case 4
Big Data Strategy of IBM
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Case 5
Amazon’s Big Data Strategy
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Case 6
Netflix: Leveraging Big Data to Predict Entertainment Hits
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Case 7
Big Data Strategy of Procter & Gamble: Turning Big Data into Big Value
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Case 8
Baidu’s Big Data Strategy – Impacting Chinese and Global AI Landscape
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Case 9
Alibaba’s Big Data – A Global Game Changer
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