E-Newsletter from
Vol 3, Issue 03, Aug 2021
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Our Bestselling Cases
We looked at the cases that sold the most in Q1 FY22 and we provide below the Top 5 cases in each category
Human Resource Mgmt.
HROB174 Corporate Culture at WestJet
HROB054 Improving Performance Through Change Management
CLHR069 Airbnb's Approach to Layoff During the COVID-19 Crisis
HROB132 Cisco's Organizational Structure and Its Collaborative Approach to Decision Making
HROB219 Cultural Shift at Microsoft Corporation
MKTG357 Johnson & Johnson and Its Baby Powder Problem
MKTG365 Building the LEGO Brand: Brick by Brick
MKTG181 Body Shop Brand: Repositioning to Target the 'Masstige' Segment and Impact of Its Acquisition by L'Oreal
MKS0068P Is Apple Managing Its 4 Ps Effectively?
Cape Town Tourism: Employing Digital Marketing in Tourism
LDEN109 Championing Sustainability and Responsible Capitalism: Paul Polman at Unilever
LDEN089 Corporate Entrepreneurship and Innovation at Google, Inc
LDEN057 Trevor Field and the PlayPumps of Africa
LDEN116 Elon Musk - The Dreamer, the Visionary, the Serial Entrepreneur
LDS0018B Warren Buffett: Maverick of the Market
ITSY087 Ashley Madison Hacking: The Dark Web Gets Even Darker
ITSY110 US Bancorp - Fighting Off Malicious Attacks and Ensuring Business Continuity
ITSY089 Airbnb: A Disruptive Innovator
ITSY075 Netflix: Leveraging Big Data to Predict Entertainment Hits
ITSY045 ERP Implementation Failure at HP
Business Strategy
CLBE026 Apple's Battle with the FBI: Privacy vs National Security
BSTR518 Apple Watch: A Disruptive Innovation or a Chink in Apple's Armor?
MAA0226 Walmart's Entry into Indian Online Retail via Flipkart Acquisition
BSTR554 Design Thinking: Key to Airbnb's Success
MAA0190IRC InBev's Acquisition of Anheuser-Busch: A Mega Cross-border Deal
Business Ethics & Corporate Governance
BECG071 BP: Putting Profits Before Safety?
CSR0005 Sweatshops in Asia: Sportswear Industry in the Makeover
BECG138 Rosenfeld - Creating an Innovation Culture at Kraft
BECG164 Unilever's Purpose-led Brand Strategy: Can Alan Jope Balance Purpose and Profits?
GOV0028B Are Published Financial Statements Really Reliable?
Operations Mgmt.
OPER116 Li & Fung: Battling the Global Supply Chain Challenge
OPER122 ZARA: Future Ready?
BRM0016 SSS's Experiment: Choosing an Appropriate Research Design
OPER069 Menlo Innovations: A New Approach to Workplace and Project Management
OPER146 Hennes & Mauritz (H&M): High Cost of Fast Fashion
FINC145 The Spotify IPO
FINC025 The Fall of Barings Bank
FCP0001 US Fiscal Deficit
FCP0014 Burgeoning Chinese Economy: Signs of Overheating?
FAC0046IRC Financial Reporting in the Emerging Capital Markets of India and Pakistan: The Need for Harmonization
MEBE0022 Indian Global Food Crisis (A): A Silent Tsunami of New Demands?
ECC0049IRC Meltdown in Iceland: Biggest Casualty of the 2008 Global Financial Crisis
MOP0012 Exchange Rate Volatility and Reserve Bank Intervention: The Case of New Zealand
ECON085 Spotify - Price Discrimination
ECC0010 US Financial Crisis: Where Are the US Economists?

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