E-Newsletter from
Vol 3, Issue 03, Aug 2021
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Our Bestselling Cases
We looked at the cases that sold the most in Q1 FY22 and we provide below the Top 5 cases in each category
Human Resource Mgmt.
HROB174
Corporate Culture at WestJet
HROB054
Improving Performance Through Change Management
CLHR069
Airbnb's Approach to Layoff During the COVID-19 Crisis
HROB132
Cisco's Organizational Structure and Its Collaborative Approach to Decision Making
HROB219
Cultural Shift at Microsoft Corporation
Marketing
MKTG357
Johnson & Johnson and Its Baby Powder Problem
MKTG365
Building the LEGO Brand: Brick by Brick
MKTG181
Body Shop Brand: Repositioning to Target the 'Masstige' Segment and Impact of Its Acquisition by L'Oreal
MKS0068P
Is Apple Managing Its 4 Ps Effectively?
MKTG338
Cape Town Tourism: Employing Digital Marketing in Tourism
Leadership
LDEN109
Championing Sustainability and Responsible Capitalism: Paul Polman at Unilever
LDEN089
Corporate Entrepreneurship and Innovation at Google, Inc
LDEN057
Trevor Field and the PlayPumps of Africa
LDEN116
Elon Musk - The Dreamer, the Visionary, the Serial Entrepreneur
LDS0018B
Warren Buffett: Maverick of the Market
Technology
ITSY087
Ashley Madison Hacking: The Dark Web Gets Even Darker
ITSY110
US Bancorp - Fighting Off Malicious Attacks and Ensuring Business Continuity
ITSY089
Airbnb: A Disruptive Innovator
ITSY075
Netflix: Leveraging Big Data to Predict Entertainment Hits
ITSY045
ERP Implementation Failure at HP
Business Strategy
CLBE026
Apple's Battle with the FBI: Privacy vs National Security
BSTR518
Apple Watch: A Disruptive Innovation or a Chink in Apple's Armor?
MAA0226
Walmart's Entry into Indian Online Retail via Flipkart Acquisition
BSTR554
Design Thinking: Key to Airbnb's Success
MAA0190IRC
InBev's Acquisition of Anheuser-Busch: A Mega Cross-border Deal
Business Ethics & Corporate Governance
BECG071
BP: Putting Profits Before Safety?
CSR0005
Sweatshops in Asia: Sportswear Industry in the Makeover
BECG138
Rosenfeld - Creating an Innovation Culture at Kraft
BECG164
Unilever's Purpose-led Brand Strategy: Can Alan Jope Balance Purpose and Profits?
GOV0028B
Are Published Financial Statements Really Reliable?
Operations Mgmt.
OPER116
Li & Fung: Battling the Global Supply Chain Challenge
OPER122
ZARA: Future Ready?
BRM0016
SSS's Experiment: Choosing an Appropriate Research Design
OPER069
Menlo Innovations: A New Approach to Workplace and Project Management
OPER146
Hennes & Mauritz (H&M): High Cost of Fast Fashion
Finance
FINC145
The Spotify IPO
FINC025
The Fall of Barings Bank
FCP0001
US Fiscal Deficit
FCP0014
Burgeoning Chinese Economy: Signs of Overheating?
FAC0046IRC
Financial Reporting in the Emerging Capital Markets of India and Pakistan: The Need for Harmonization
Economics
MEBE0022
Indian Global Food Crisis (A): A Silent Tsunami of New Demands?
ECC0049IRC
Meltdown in Iceland: Biggest Casualty of the 2008 Global Financial Crisis
MOP0012
Exchange Rate Volatility and Reserve Bank Intervention: The Case of New Zealand
ECON085
Spotify - Price Discrimination
ECC0010
US Financial Crisis: Where Are the US Economists?
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