Case Studies- IBS Center for Management Research

IBS Center for Management Research
Asia's Largest Online Collection of Management Case Studies

Case Studies, Case Study, Micro Case Study, Mini Case Study, Cases - ICMR

List of Case Studies : Company Wise
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Case Study Title		Case Code

3M
3M's Organizational Culture	Details	HROB022
3M - Fostering an Innovative Spirit	Details	CLIM037
CRM/KM initiatives at 3M	Details	ITSY010
James McNerney and 3M: Making a Good Company Better?	Details	LDEN047
A Culture of Innovation at 3M	Details	SCHROB022

ABB
ABB: Providing �Access to Electricity�	Details	BECG052
The Restructuring of ABB India	Details	BSTR143
Reorganizing ABB - From Matrix to Consumer - Centric Organization Structure (A)	Details	HROB032
Reorganizing ABB - From Matrix to Consumer - Centric Organization Structure (B)	Details	HROB033

ABC Entertainment
Marketing the 'Lost' TV Drama Series: ABC's Integrated Marketing Strategy	Details	MKTG156

ABN AMRO
Enterprise Risk Management at ABN AMRO	Details	ERMT-023
Credit Risk Management at ABN AMRO	Details	FINA021
Market Risk Management at ABN AMRO	Details	FINA022

ABN AMRO, Royal Bank of Scotland, Fortis, Banco Santander Central Hispano
The Acquisition of ABN AMRO (A)	Details	BSTR345
The Acquisition of ABN AMRO (B)	Details	BSTR346
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