Square, Inc. – Bringing Disruptive Innovations to Financial Payments



Case Details Case Introduction 1 Case Introduction 2 Case Excerpts

Abstract

The case “Square, Inc. – Bringing Disruptive Innovations to Financial Payments,” traces the efforts of Square, Inc. in developing and selling innovative new mobile payment solutions. The case starts out by describing the development of Square’s mobile card reader, namely, the Square Reader, and explains the functionality of the device.

The efforts of the company to upgrade the functionality of its devices and its initiatives to push adoption of its solutions are described in the case. The various challenges faced by the company, especially the tough competitive scenario in which it operated, are also explained in detail. The case concludes with a mention of the company’s future plans.

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Issues

The case is structured to achieve the following teaching objectives:

  • To understand the need for innovation in the financial payments sector
  • To discuss the methods to be undertaken to push for the adoption of a new technology
  • To recognize the challenges faced by startups in mature and highly competitive industries

Contents
Introduction
The Development Of Square
Various Applications Of Square
Retail Partnerships To Encourage Adoption
International Expansion
Acquisitions To Add Market Value
Challenges
Competition
Outlook
Exhibit

Keywords

Square Reader, Paypal, Pay with Square, Financial Payments, Financial Innovation, Entrepreneurship, Square Wallet, Mobile Application, Credit Card Processing, Payment Aggregator, Square Register, Square Market, Square Stand, Square Cash, NFC (Near Field Communication)

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