Zurich Financial Services
Case Code: BSTR113 Case Length: 24 Pages Period: 1990 - 2002 Pub Date: 2002 Teaching Note: Not Available |
Price: Rs.500 Organization: Zurich Financial Services Industry: Financial Services Countries : Switzerland Themes: Corporate Strategy |
Abstract Case Intro 1 Case Intro 2 Excerpts
Abstract
The case provides detailed information on various functional areas of Zurich Financial Services (Zurich) including its human resource policies and finance. The case discusses the company's history since inception and market segments including consumer, corporate, commercial, small business and wholesale. The case also gives details of Zurich's globalization efforts and the various geographic regions in which the company operates including the revenues derived from these regions and various countries. The case also includes information regarding company's social responsibility initiatives. It also covers the future prospects of Zurich and the problems being faced by the company due to the mismanagement of former CEO Rolf Hüppi.
Issues
The case is structured to achieve the following teaching objectives:
- Overall understanding of the operations of a global insurance company
- The various product segments in the insurance industry
- Globalization initiatives taken by Zurich Financial Services
Contents
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Introduction
History
Market Segments
Geographic Segments
North America Consumer
Human Resources
Social Responsibility
Finance
Future Outlook
Exhibits
Keywords
Zurich Financial Services, human resource policies, inception, market segments, consumer, corporate, commercial, small business, wholesale, globalization, geographic regions, problems, mismanagement, Rolf Hüppi
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