Electricals & Electronics Industry Case Pack

Case Title Published in

Sony Ericsson's Mobile Music Strategy 2006
Vodafone In Trouble 2006
The Grundig Story 2006
Multi-Branding Strategy of Videocon Industries in the consumer Durables Sector 2006
The New 'Indian' Airlines 2006
LG's Growth Strategies in India 2006
Sony Corporation - Loosing Competitive Advantage 2005
Restructuring Philips 2005
The Restructuring of ABB India 2005
Sustainability Management at Philips 2005
Haier's Marketing Strategies in India 2005
Cummins India - Consumer Driven Modularization Strategy 2005
Revival of Matsushita 2004
Reengineering & Restructuring at Canon 2004
Organizational Transformation at Hughes Electronics Corporation 2004
Motorola in China 2004
Canon's 'Kyosei' Philosophy and Social Responsibility Initiatives 2004
Operations at Whirlpool 2004
Samsung's Marketing Strategy in India 2003
Haier Group's Strategy in the US Market 2003
Restructuring Sony 2003
Akio Morita - The Man Who Made Sony 2003
Samsung - The Making of a Global Brand 2003
Human Resource Management  System Reforms at Matsushita 2003
A Note on the Refrigerator Industry in India 2003
A Note on the Colour Television Industry in India 2003
Operational Restructuring - The Philips India Way 2002
Eureka Forbes - The Direct Marketing Pioneer 2002

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