Alacrity Housing - Ethics First
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This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.
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Case Details: |
Price: |
Case Code |
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CGOV002 |
For delivery in electronic format: Rs. 300;
For delivery through courier (within India): Rs. 300 +Shipping & Handling Charges extraThemes
Coporate Governance |
Case Length |
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12 Pages |
Period |
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1990 - 2001 |
Pub Date |
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2001 |
Teaching Note |
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Available |
Organization |
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Alacrity
Foundations Pvt. Ltd. |
Industry |
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Housing and
Construction |
Countries
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India |
Abstract:
The case examines Alacrity Housing's history and how it grew to become the first
listed corporation in the Indian construction industry. The company started
operations as a consultancy and later entered the housing construction industry.
Alacrity behaved in a strictly ethical manner and valued ethical practices over
profits.
As the Indian construction industry was highly corrupted with bribery for
licenses/permissions, cost and time overruns, black money transactions etc.,
Alacrity had gained reputation as the most ethical builder in a short time.
However, in the early stages, the corporation faced many problems because of its
strict adherence to the ethical principles and policies and often the projects
were delayed.
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In some cases, Alacrity's customers had
helped the corporation to overcome the problems. It aimed at
proving that ethics and economics are not mutually exclusive.
Issues:
» Decide whether ethics and economics are mutually exclusive or mutually
supportive
Contents:
Keywords:
Alacrity Housing, history, grew, listed corporation, Indian
construction industry, operations, consultancy, housing construction industry,
ethical, ethical practices, profits, Indian construction industry, corrupted
,bribery, licenses/permissions, cost and time overruns, black money
transactions, early stages, corporation faced, policies, ethics, economics,
mutually exclusive
Unethical Practices in the Indian Housing Industry - Next Page>>
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