Doordarshan's Problems

            
 
Case Studies | Case Study in Business, Management, Operations, Strategy, Case Study

ICMR HOME | Case Studies Collection

To download Doordarshan's Problems case study (Case Code: BSTR012) click on the button below, and select the case from the list of available cases:

Business Ethics Case Studies | Case Study in Management, Operations, Strategies, Business Ethics, Case Studies


OR


Buy With PayPal

Amount to be paid:



Prefer to pay in another currency ?
Select Currency for Payment



Exchange Rates: Click Here
Delivery Details: Click Here



Business Strategy Case Studies
Business Strategy Short Case Studies
View Detailed Pricing Info
How To Order This Case
Business Case Studies
Case Studies by Area
Industry Wise Case Studies
Case Studies by Company

Custom Search



Please note:

This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.



Chat with us

Strategic Management Formulation, Implementation, & Control, 12e

Please leave your feedback

Leave Your Feedback

ICMR India ICMR India ICMR India ICMR India RSS Feed

Case Details:

Price:

Case Code : BSTR012 Electronic Format: Rs. 200;
Courier (within India):Rs. 25 Extra
Business Strategy | Case Study in Management, Operations, Strategies, Business Strategy, Case Studies

Themes

Brand Management
Case Length : 8 Pages
Period : 1994 - 2001
Pub. Date : 2002
Teaching Note : Available
Organization : Doordarshan
Industry : Media, Entertainment & Information
Countries : India

Abstract:

In the mid 1990s, a number of private cable TV channels were launched in India.

With their sleek presentation and innovative programming, they were surging ahead of Doordarshan (DD) in terms of both revenue and viewership.

Due to the poor management at Doordarshan, transmission quality and program content were deteriorating. Viewers began to switch to private channels, which were better at catering to their tastes and needs.


Issues:

Growth Of Private Channels And Cable TV In India

Contents:

  Page No.
Is DD Dead? 1
DD - Inside Story 2
Cable Onslaught 4
Sagging Revenues 4
Tangle of Problems 5
Fresh Lease of Life 7

Keywords:

1990s, private cable TV, channel, India, sleek presentation, innovative programming, Doordarshan, DD, revenue, viewership, poor management, Doordarshan, transmission quality, program content, deteriorating, tastes, needs

Doordarshan's Problems - Next Page>>


Custom Search





Economics for Managers Textbook
Textbooks Collection

Economics for Managers Workbook
ICMR books Collection

Case Studies in Business Strategy Volume VI

Case Studies in Business Strategy
e-Book on Business Strategy

Case Study Volumes Collection

 

Case Studies Links:- Case Studies, Short Case Studies, Simplified Case Studies.

Other Case Studies:- Multimedia Case Studies, Cases in Other Languages.

Business Reports Link:- Business Reports.

Books:- Textbooks, Work Books, Case Study Volumes.