Financial management at Bajaj Auto
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Please note:
This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.
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Case Details: |
Price: |
| Case Code |
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FINA004 |
For delivery in electronic format: Rs. 300;
For delivery through courier (within India): Rs. 300 + Shipping & Handling Charges extra
Themes- |
| Case Length |
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21 Pages |
| Period |
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2003 - 2004 |
| Pub. Date |
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2004 |
| Teaching Note |
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Not Available |
| Organization |
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Bajaj Auto |
| Industry |
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Automobile |
| Countries |
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India |
Abstract:
Bajaj Auto Limited is one of India's largest two-wheeler
manufacturers. As the dominant player until the early 1990s, Bajaj's market
share declined from 49.3% in 1994, to 38.9% in 1999 with the entry of major
competitors like Hero Honda.
Bajaj has initiated several measures to regain its market share and strengthen
its competitive position. The case discusses the financial strategy pursued by
Bajaj.
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Contents:
Keywords:
Indian two-wheeler history, Working capital, Cost of capital,
Capital structure, Cost structure, Dividends, Investments, Return on capital,
Bajaj Auto Limited, Ratio analysis
Financial management at Bajaj Auto
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