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Case Code: LAW011
Case Length: 6 Pages 
Period: 2017    
Pub Date: 2017
Teaching Note: Not Available
Price: Rs.300
Organization : IFHE Hyderabad
Industry : FMCG
Countries : India and other countries
Themes: Infringement of Trademarks
Case Studies  
Business Strategy
Marketing
Finance
Human Resource Management
IT and Systems
Operations
Economics
Leadership & Entrepreneurship

Battle for A+

 
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INTRODUCTION

 
On December 5, 2011, Gujarat Cooperative Milk Marketing Federation Limited (GCMMF), owner of the well-known trademark “Amul”, issued a legal notice to Nestlé India Limited (Nestlé) for infringement and for passing- off its products with the trademark a+. The trademark bore a close resemblance to A+, which had been registered by GCMMF as a trademark. Subsequently, GCMMF filed a petition before the Intellectual Property Appellate Board (IPAB) for rectification of trademark a+. Thereafter, Nestlé filed a suit against GCMMF in the Delhi High Court claiming ownership of trademark a+. . .

 

 
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