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Information Technology Outsourcing at BBC

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This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.

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Case Details:


Case Code : ITSY051 For delivery in electronic format: Rs. 300;
For delivery through courier (within India): Rs. 300 + Shipping & Handling Charges extra


Case Length : 13 Pages
Period : 2000-2005
Pub Date : 2005
Teaching Note : Not Available
Organization : BBC
Industry : Media/Broadcasting
Countries : UK


The case gives a detailed account of the sale of BBC Technology Limited, the technology division of British Broadcasting Corporation (BBC) to Siemens Business Services (SBS) and Information Technology (IT) outsourcing contract between BBC and SBS.

The case puts forth the reasons that prompted the broadcasting giant to sell its technology division and the benefits that could accrue to it as a result of the sell-off. It focuses on the obstacles that BBC faced in outsourcing and also gives the details of the contract. The case also describes the selection process adopted by BBC to choose its technology provider.

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Understand the rationale behind broadcasters outsourcing their technology requirements.

Study and analyze the problems that the company could face while outsourcing.

Understand the selection procedure that companies adopt to choose the technology service providers.

Study the role of Chief Technology Officer in an organization in devising and implementing IT outsourcing contracts.

Critically examine the strategic impact of outsourcing IT requirements in the organization.


  Page No.
Introduction 1
Background Note 2
Selling BBCTL 3
Selecting the Supplier 4
The Winner 6
BBCTL under SBS Management 7
Looking Ahead 8
Exhibits 10


British Broadcasting Corporation, Siemens Business Services, IT Outsourcing, IT Vendor Selection, Evaluating IT Vendors, BBC's Technology Framework Contract, Technology Innovations, Economies of Scale, Outsourcing Media Contracts, Media Lifecycle Management, Content Management Solutions, Technical Services Agreement and British Broadcasting Corporation

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