Facebook Inc.: Navigating Data Privacy?
Case Code: BECG172 Case Length: 12 Pages Period: 2007-2021 Pub Date: 2021 Teaching Note: Not Available |
Price: Rs.300 Organization: Facebook Inc. Industry: Technology & Communications Countries: United States Themes: Data Privacy, Corporate Image & Identity,Social Media,Accountability |
Abstract Case Intro 1 Case Intro 2 Excerpts
Data Privacy Issues at Facebook
Facebook had more than a decade-long track record of incidents which had led to questions being raised on its abilities to put in place adequate and sufficient measures to protect the data privacy of its users. While the severity of these cases varied, the company’s repeated failures and apparent indifference had culminated in revealingthe systemic problems from which it suffered.Facebook had been criticized for allowing various data gathering companies to use profile information for targeted advertising, predominantlyused in political and strategic advertising..
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