BPL Ltd & Sanyo Electric Co. Ltd: An Enduring Alliance
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Case Code: BSTR223 Case Length: 21 Pages Period: 1982-2006 Pub Date: 2006 Teaching Note: Not Available |
Price: Rs.400 Organization: BPL, Sanyo Industry: Consumer Electronics Countries: India, Japan Themes: Mergers, Acquisitions, Strategic Alliances |
Abstract Case Intro 1 Case Intro 2 Excerpts
BPLL: The Rise and Fall
BPLL was established in 1963 as a private limited company. It was promoted by T.P.G.Nambiar (Nambiar) in collaboration with UK-based British Physical Laboratories Instruments Ltd. Initially, the company manufactured electronic test and measuring instruments, electro-medical instruments, electro-cardiac graft patient monitoring systems, etc. In 1979, the company entered into a technical collaboration with UK-based Gestetner for the manufacture of plain paper copiers. In 1982, the company diversified into consumer electronics.
It started manufacturing black & white and color television sets and video cassette recorders in technical collaboration with SECL. In 1994, the company went public, issuing 8,200,000 equity shares of Rs 10 at a premium of Rs 105 per share. The shares were offered to promoters, directors, and their friends (75,000), financial institutions like UTI, ICICI, SCICI (1,000,000), employees (197,600), and the public (6,927,400). In addition, 900,000 shares were issued at a premium of Rs. 155 per share to Foreign Institutional Investors (FII). In 1994, BPL Power Projects (AP) Ltd (BPP (AP)), a subsidiary of BPLL, planned to build a 520 MW power plant at Ramagundam, Andhra Pradesh. The Andhra Pradesh State Electricity Board (APSEB) signed a Power Purchase Agreement (PPA) with BPP (AP) the same year. In 1995, the company started manufacturing alkaline batteries, primarily for the export market...
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