Craigslist and its Business Model

Case Code: BSTR340
Case Length: 26 Pages
Period: 1995-2009
Pub Date: 2009
Teaching Note: Not Available

Price: Rs.500
Organization: Craigslist, Inc.
Industry: Online Classifieds
Countries: USA; Global
Themes: Business Models, Business Model Innovation, Social Innovation

Abstract Case Intro 1 Case Intro 2 Excerpts

Background Note

Craigslist was founded by Newmark in 1995. Newmark, who worked as a systems security consultant for Charles Schwab Corporation (Schwab) in San Francisco, observed that his colleagues used online communities such as Usenet and the WELL to socialize as well as help each other...

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