Hulu.com: A New Business Model for Online Video?


Hulu.com: A New Business Model for Online Video?
Case Code: BSTR326
Case Length: 14 Pages
Period: 2007-2009
Pub Date: 2009
Teaching Note: Not Available
Price: Rs.300
Organization: Hulu LLC
Industry: Online Video
Countries: USA
Themes: Business Models, Growth Factors and Challenges
Hulu.com: A New Business Model for Online Video?
Abstract Case Intro 1 Case Intro 2 Excerpts

Background Note

In February 2005, the video sharing website YouTube became available to Internet users to upload, share, and view online videos. The uploading features of YouTube ensured that anyone could easily put online videos clips of television shows, movies, and sports events, music videos, and even personal videos, for everyone else to watch...

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