Restructuring at Sears Roebuck & Co. (1992-03)
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Case Code: BSTR105 Case Length: 27 Pages Period: 1992 - 2004 Pub Date: 2004 Teaching Note: Available |
Price: Rs.500 Organization: Sears Roebuck & Co. Industry: Retailing Countries : USA Themes: Corporate Restructuring |
Abstract Case Intro 1 Case Intro 2 Excerpts
Abstract
The case focuses on the restructuring initiatives taken up by Sears, Roebuck & Co. The restructuring initiatives started in 1992, when Sears reported the biggest ever loss in its history. The case explains in detail the changes initiated by Martinez to turn the company around and results of the restructuring efforts. The case provides information about the increasing problems faced by the company due to unrelated diversifications such as Credit card operations. The case also throws light on the role of Sears' credit card in the company's profits and its contribution to the company's growth. Further the case also provides information about the restructuring initiatives undertaken by the new CEO - Alan Lacy.
Issues
The case is structured to achieve the following teaching objectives:
- How a large and highly successful leader in the retail industry reports massive losses in a short period due to stagnation, increasing competition and inefficiency
- How failure to adapt to changing environment in the industry can pose serious threat to survival and success in the long run
Contents
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Decade of Restructuring
Background Note
Sears Under Arthur Martinez
Troubled Credit Card Business
Troubled Retail Businesses
Sears Under Alan Lacy
Turnaround Far From Complete
Will Sears Turnaround?
Exhibits
Keywords
Restructuring, initiatives, Sears, Roebuck & Co, 1992, loss, Martinez, turn, efforts, increasing problems, unrelated diversifications, Credit card operations, Sears' credit card, profits, contribution, growth, CEO, Alan Lacy
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