The Downward Trajectory of Byju`s: Is Revival Possible?
Case Code: LDEN213 Case Length: 13 Pages Period: 2011-2023 Pub Date: 2024 Teaching Note: Available |
Price: Rs.400 Organization : Byju’s Industry :FMCG Countries : India Themes: Entrepreneurship, EdTech, Strategy Implementation,Business Failure |
Abstract Case Intro 1 Case Intro 2 Excerpts
The Beginning…
Byju’s was founded in 2008 by Raveendran, an engineer-turned-entrepreneur, and his wife, Divya Gokulnath (Gokulnath). Raveendran started his career in 2003 as a service engineer in the UK with a shipping company..
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