Amazon's Acquisition of Self-driving Car Startup Zoox
| Case Code: BSTR622
Case Length: 12 Pages
Pub Date: 2021
Teaching Note: Available
| Price: Rs.250
Organization: Amazon, Inc.
Countries: United States
Themes: M&A, Diversification Strategy,
Abstract Case Intro 1 Case Intro 2 Excerpts
A Note on Amazon
Amazon was founded by Jeffrey Preston Bezos (Bezos) as an online bookstore in 1994. In 1997, the company went public at US$18 per share and was valued at US$300 million. In 1998, Amazon expanded its business to selling music and DVDs or videos. The music section started with 125,000 titles. In 1999, the company started the sale of home-improvement products, software, video games, and gift items. The same year, Bezos, then 35 years old, was named Time's Person of the Year..
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