Charlotte Russe Bankruptcy: A Revival Plan

Charlotte Russe Bankruptcy: A Revival Plan
Case Code: BSTR602
Case Length: 9 Pages
Period: 2017 - 2019
Pub Date: 2020
Teaching Note: Available
Price: Rs.250
Organization: Charlotte Russe Holding Inc.
Industry: Textiles & Apparel
Countries: United States
Themes: Bankruptcy & Turnaround Management, Macroeconomic Environment
Charlotte Russe Bankruptcy: A Revival Plan
Abstract Case Intro 1 Case Intro 2 Excerpts


Can it Make a Comeback?

On March 29, 2019, less than a month after declaring store closures following the bankruptcy filing, Charlotte Russe announced that the company would be selling its brand and related intellectual property to the fashion house and retailer YM Inc. As a result of the sale, YM Inc. planned to re-launch the brand and open 100 new stores across the country and launch "a brand new online shopping experience." "We are very excited Charlotte Russe will be joining the portfolio of brands at YM. This acquisition marries a beloved brand with a sophisticated retail platform and provides Charlotte Russe a path to grow in the future. We thank our loyal customers and employees for sticking by us through the past several months," said Dayna Quanbeck, interim CEO of Charlotte Russe.....


Exhibit I: Chapter 11 Bankruptcy

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