Hulu.com: A New Business Model for Online Video?
Case Code: BSTR326
Case Length: 14 Pages
Pub Date: 2009
Teaching Note: Not Available
Organization: Hulu LLC
Industry: Online Video
Themes: Business Models, Growth Factors and Challenges
Abstract Case Intro 1 Case Intro 2 Excerpts
In February 2005, the video sharing website YouTube became available to Internet users to upload, share, and view online videos. The uploading features of YouTube ensured that anyone could easily put online videos clips of television shows, movies, and sports events, music videos, and even personal videos, for everyone else to watch...
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