Zepto: Redefining the Indian Online Grocery Market

Case Code: BSTR650
Case Length: 14 Pages
Period: 1990- 2022
Pub Date: 2023
Teaching Note: Not Available

Price: Rs.300
Organization : Zepto
Industry : Retailing
Countries : India
Themes: Business Models

Abstract Case Intro 1 Case Intro 2 Excerpts

Introduction

In May 2022, India-based quick online grocery delivery company Zepto raised a funding of US$200 million. After this round of funding, the valuation of the company went up to US$900 million and it moved toward the unicorn club. In April 2021, Zepto had revolutionized the Indian online grocery space by introducing a 10-minute delivery model..

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